All Results
Advertisement
Advertisement
Advertisement
Advertisement
Advertisement
Advertisement
1 - 10 of 14 Results
-
/ E-Retailers
Follett plans to acquire a higher education technology platform
BetterKnow’s technology offers one-stop web access to course content.
Posted 04/09/2013Bill BriggsPost a comment
Related Searches:Bill Briggs | Follett
-
/ Technology
Follett will have a new president and CEO after Thanksgiving
The textbook retailer hires Mary Lee Schneider from RR Donnelley.
Posted 11/16/2012Thad RueterPost a comment
Related Searches:Follett
-
/ E-Retailers
Follett’s CEO to retire
Chuck Follett has been with the college textbook retailer for 38 years.
Posted 01/09/2012Stefany MoorePost a comment
Related Searches:Follett
-
/ Marketing
Better customization helps Follett Software create more successful e-mails
Since using a new marketing automation service from e-mail products and services provider Silverpop Systems, Follett Software is seeing the conversion rates on some campaigns as high as 17%, compared with an expected range of 2% to 5%.
Posted 03/25/2010Paul DemeryPost a comment
-
/ Marketing
Follett promotes its Follett Software president
Follett Corp., an online retailer of textbooks and a wholesaler to college bookstores, has promoted Thomas Schenck, currently president of Follett Software Co., to group president of Follett Technology Solutions and International Group.
Posted 03/22/2010Zak StamborPost a comment
-
/ E-Retailers
Follett gives independent bookstores their own online rental shops
The operator of college bookstores is launching an online affiliate program for independent bookstores.
Posted 03/16/2010Zak StamborPost a comment
-
/ Technology
Follett plans to expand its web and store textbook rental program
Follett Higher Education Group plans to extend its trial textbook rental program to 850 of its college campus bookstores. The program enables students and faculty to order textbooks online at eFollett.com and pick them up in a store.
Posted 01/20/2010Mark BrohanPost a comment
-
/ Technology
How eFollett.com handles the surge in online orders to college bookstores
As more students order on the web from the hundreds of college bookstores it operates, eFollett.com has gotten smarter about how to fulfill those orders from store stock. Web sales, meanwhile, are up about 20% so far this year.
Posted 04/17/2009Katie DeatschPost a comment
-
/ Marketing
Faster site search helped eFollett.com grow web sales by 23% in 2008
EFollett.com, an online bookstore platform owned and operated by Follett Higher Education Group, used revamped site search to drive e-commerce revenue to $252 million in 2008 from $205.3 million in 2007. The site’s sales conversion rate also topped 6%.
Posted 02/04/2009Mark BrohanPost a comment
-
/ E-Retailers
Follett’s online lesson plan pays dividends
Helped by a number of new online initiatives, Follett Higher Education Group, which operates eFollett.com, expects web sales to increase about 20% for the 2007 fiscal year, which ends March 31, 2007.
Posted 01/03/2007Mark BrohanPost a comment
Advertisement
Advertisement




