/ Marketing

Smartphone owners like to scan and save, study finds

Bar code scanning and discount apps are the most popular mobile features, research finds.

Posted 03/14/2011Katie DeatschPost a comment

Related Searches:Shopsavvy

/ Technology

Digital marketing is oh so cool, but don’t count out old man print

A panel of marketers weighs in on the future of online marketing efforts.

Posted 03/11/2011Thad RueterPost a comment

/ Marketing

AT&T dials in to location-based mobile marketing

The carrier is sending messages to registered customers when they’re near stores and other locations.

Posted 03/01/2011Katie DeatschPost a comment

/ Marketing

It’s all about location

A new report suggests ways retailers can use location-based mobile services.

Posted 02/22/2011Katie DeatschPost a comment

/ Marketing

Facebook Deals goes international

Facebook expands the service, which enables merchants to offer deals via Facebook Places.

Posted 02/01/2011Zak StamborPost a comment

/ Marketing

An apparel retailer launches mobile fashion alerts

White House Black Market chooses text messages for its mobile program rather than an app.

Posted 11/16/2010Katie DeatschPost a comment

/ Marketing

Facebook offers Deals

Facebook launches a service that enables merchants to offer deals via Facebook Places.

Posted 11/03/2010Zak StamborPost a comment

/ Marketing

Why social and mobile could represent a potent advertising combo

There’s plenty of opportunity, and the risks are small, an analyst says.

Posted 10/13/2010Katie DeatschPost a comment

/ Marketing

PlacePop launches a geolocation app for consumers

The app offers virtual loyalty cards to drive more store visits.

Posted 09/16/2010Thad Rueter1 comments

/ Marketing

Mobile app rewards shoppers for entering a store

American Eagle uses shopkick to offer loyalty points as customers approach and shop stores.

Posted 09/09/2010Katie Deatsch1 comments