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/ Marketing
Many younger online consumers are OK with sharing personal data
Those over 35 are more concerned about privacy, a survey finds.
Posted 04/23/2013Kevin WoodwardPost a comment
Related Searches:Kevin Woodward | Personalization | Facebook
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/ Technology
A charitable micro-donations platform goes mobile
Budge’s new iPhone app lets consumers make donations on the go.
Posted 11/08/2012Amy DustoPost a comment
Related Searches:Millennials
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/ Technology
Seniors are most likely to shop online, report finds
Contrary to conventional wisdom, consumers 65 and older are most likely to shop online (77%). Consumers ages 45-64 and 30-44 follow at 71%, according to a new report from the Cable and Telecommunications Association for Marketing.
Posted 11/03/2009Zak StamborPost a comment
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/ Technology
Men more likely than women to use alternative payment methods, study says
Men show a higher propensity than women to use all payment types for online purchases, particularly alternative payment methods, according to a recent study from Javelin Strategy & Research.
Posted 04/17/2008Paul DemeryPost a comment
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/ Technology
Echo Boomers: a generation on the move
Online retailers will need new marketing strategies to appeal to the Echo Boomers, Baby Boomers’ offspring born between 1982 and 2002, says Doug Akin, managing partner of Mr. Youth Inc.
Posted 06/07/2005Mary WagnerPost a comment
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