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  • How one e-retailer combats the trend toward lower e-mail marketing returns

    / E-Retailers

    How one e-retailer combats the trend toward lower e-mail marketing returns

    With e-mail inboxes increasingly shunting marketing messages out of sight, Beyond the Rack keeps up its e-mail revenue with better targeting and more volume. Beyond the Rack ensures that all e-mails are fully responsive, meaning they adapt to the size of the consumer’s screen so they are easy to read on different devices.

    Posted 01/20/2014Stefany ZarobanPost a comment

    With e-mail inboxes increasingly shunting marketing messages out of sight, Beyond the Rack keeps up its e-mail revenue with better targeting and more volume. Beyond the Rack ensures that all e-mails are fully responsive, meaning they adapt to the size of the consumer’s screen so they are easy to…
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