/ Marketing

A new tool can track the sales impact of social networking

Social commerce platform AddShoppers.com tracks conversion by combining sharing with analytics.

Posted 09/01/2011Stefany MoorePost a comment

/ Marketing

Google +1 is about to get a whole lot more prominent

Bazaarvoice and PowerReviews make it easy for retailers to add the +1 button.

Posted 08/25/2011Zak StamborPost a comment

/ Marketing

Google makes its +1 button more like the Like button

When a consumer clicks on the button he can share that information on Google+.

Posted 08/24/2011Zak Stambor1 comments

/ Marketing

In just a few weeks Google + has more than 10 million members

That’s even though the nascent social network is currently invitation-only.

Posted 07/15/2011Zak StamborPost a comment

/ Marketing

IRCE 2011 Report: Think like a Google engineer

Retailers need to understand how to adapt their sites to the search giant’s changing algorithm.

Posted 06/14/2011Zak StamborPost a comment

Related Searches:Panda | Google Panda

/ Technology

Google buys a social media monitoring firm

PostRank’s technology enables online businesses to monitor and analyze online conversations.

Posted 06/07/2011Thad RueterPost a comment

/ Marketing

Follow me, like me

Google and Twitter debut technology for consumers to share and follow retailers' online content.

Posted 06/01/2011Allison EnrightPost a comment