/ Technology

Young social networkers are most excited about widgets

17% of adult U.S. Internet users use web widgets at least monthly, a new study shows, while 31% of young U.S. web users do so. Of young social networkers, 64% use web widgets.

Posted 08/27/2008Katie DeatschPost a comment

/ Marketing

Desktop widgets engage customers where customers electronically live

E-retailers can use the little applications to shoot promotions and coupons over to the desktops of Internet users to better engage their customers, a Forrester Research analyst says.

Posted 06/12/2008Paul DemeryPost a comment

/ Technology

Mealbox widget debuts as first offering of Fry/Meijer joint venture

Supermarket retailer Meijer and web designer and developer Fry have formed a joint venture to build a widget-based online ad network.

Posted 06/06/2008Katie DeatschPost a comment

/ Technology

Amazon adds widget for access to 5 million MP3 music files

Amazon.com has launched the Amazon MP3 Clips Widget, which enables affiliates and bloggers to access song samples from Amazon’s catalog containing millions of digital rights management-free MP3s.

Posted 05/21/2008Mark BrohanPost a comment

/ Marketing

Advertising widgets help site publishers reap cash

Shopping portal Mpire has introduced WidgetBucks, an ad network of pay-per-click, web page-based widgets. The widgets offer comparison shopping features and product information with links to different e-retailers within the same ad.

Posted 11/12/2007Don DavisPost a comment

/ Technology

New widget gives users quick access to Internet trends

Research firm Hitwise has introduced Hitwise To Go Widget, a small web application that features online usage trends from Hitwise To Go.

Posted 08/17/2007Kurt PetersPost a comment

Selling Widgets

The single-purpose applications called widgets are sprouting tiny shops and mini-affiliates across the web.

Posted 07/30/2008Internet RetailerPost a comment

Strengthening the customer/e-retailer bond

Tiny desktop applications called widgets pack a lot of power in linking retailers to customers—and they don’t cost very much.

Posted 08/29/2007Internet RetailerPost a comment