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Hancock Fabrics hires an Oriental Trading exec to oversee e-commerce

Hancock Fabrics, a specialty fabric and related home sewing and decorating accessories, has named Stacey Gross vice president, e-commerce.

Posted 04/26/2010Internet RetailerPost a comment

Hancock Fabrics, a specialty fabric and related home sewing and decorating accessories, has named Stacey Gross vice president, e-commerce.

/ Marketing

Hancock Fabrics irons out the challenges in its new web site

Hancock Fabrics launched a new site earlier this month with a redesign by Multimedia Live Inc. In trying to replicate the offline experience, Hancock tackled the challenges of selling in fractional lengths and presenting products in great detail.

Posted 05/16/2003Paul DemeryPost a comment

Hancock Fabrics launched a new site earlier this month with a redesign by Multimedia Live Inc. In trying to replicate the offline experience, Hancock tackled the challenges of selling in fractional lengths and presenting products in great detail.

Ironing out challenges at a new web site

When Hancock Fabrics Inc. wanted to upgrade its web site, it faced a unique challenge: Much fabric is sold in odd-length increments.

Posted 05/28/2003Internet RetailerPost a comment

When Hancock Fabrics Inc. wanted to upgrade its web site, it faced a unique challenge: Much fabric is sold in odd-length increments.

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