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1 - 10 of 24 Results
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/ E-Retailers
Former Musician’s Friend executive moves up the ranks at PennySaverUSA.com
So Young Park has been promoted to lead PennySaver’s online businesses.
Posted 09/26/2011Stefany MoorePost a comment
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/ Marketing
Marketers plan to boost their e-mail marketing budgets
60% of marketers plan to increase their e-mail spend 10% or more this year.
Posted 01/26/2011Zak StamborPost a comment
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/ Technology
Former head of Harte-Hanks returns to the CEO position
Harte-Hanks, a provider of marketing services, has named former CEO Larry Franklin to succeed Dean Blythe as the company’s top executive. Franklin will also retain his position as chairman.
Posted 12/22/2008Don DavisPost a comment
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/ Technology
More online marketers measuring ROI of Internet search, Aberdeen says
The complexity of search engine marketing is leading more online marketers to calculate the return on investment of both paid and organic search marketing campaigns, research and advisory firm Aberdeen Group says.
Posted 10/16/2008Paul DemeryPost a comment
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/ Technology
Rosetta hires marketing and retailing executives
Marketing firm Rosetta Marketing has hired two new executives. Mark Taylor is the company’s new managing partner, marketing and operations services, and Kathy Calta is a partner in the firm’s retail vertical.
Posted 06/30/2008Katie DeatschPost a comment
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/ Technology
Retailers say e-mail generates high ROI in target marketing, new study says
When asked which of 10 targeted marketing techniques produced the best return on investment, e-mail marketing scored second after direct mail, Harte-Hanks says in a new study.
Posted 07/12/2007Paul DemeryPost a comment
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/ Marketing
Harte-Hanks automates A/B testing in new Postfuture e-mail marketing system
Postfuture version 5.0 comes with built-in analytics that lets marketers run A/B tests of e-mail marketing campaigns, track results, then automatically send the most effective e-mail to its customers and prospects, Harte-Hanks says.
Posted 10/05/2006Paul DemeryPost a comment
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/ Technology
Consumers more open to e-mail from restaurants than from retailers
A look at e-mail marketing campaigns in 13 industries shows retailers score lowest with open rates, averaging 35.3%, a new study concludes.
Posted 08/18/2006Paul DemeryPost a comment
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/ Technology
Most IT departments in the dark about site problems, survey finds
More than two-thirds of IT departments said they first learn about performance problems with their e-commerce web sites when customers complain through the help desk, according to a survey by Harte-Hanks for Symphoniq.
Posted 06/30/2005Kurt PetersPost a comment
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/ Press Release
HARTE-HANKS REPORTS FOURTH QUARTER AND FULL YEAR RESULTS
SAN ANTONIO, TX, January 31, 2008 -- Harte-Hanks, Inc. (NYSE: HHS) today reported fourth quarter and full year 2007 financial results. Fourth quarter diluted earnings per share were $0.39 on revenues of $303.0 million. These results compare to diluted earnings per share of $0.39 on $313.2 million in revenue for the fourth quarter of 2006. For the year, diluted earnings per share were $1.26, on revenues of $1.16 billion. These 2007 results compare...
Posted 02/01/2008
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