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  • Creating an innovation lab for small and mid-sized e-retailers

    / Technology

    Creating an innovation lab for small and mid-sized e-retailers

    E-retail giants like Amazon and Wal-Mart spend millions on technology innovation. A startup that’s announcing funding today will test technology for companies that subscribe to its service, aiming to help smaller and midsized online retailers keep up with the big boys.

    Posted 06/06/2014AbCallardPost a comment

    E-retail giants like Amazon and Wal-Mart spend millions on technology innovation. A startup that’s announcing funding today will test technology for companies that subscribe to its service, aiming to help smaller and midsized online retailers keep up with the big boys.
  • Get to know Google Plus

    Get to know Google Plus

    Experts believe Google is likely to incorporate signals from Google Plus in its search ranking algorithms. Retailers can prepare by building a presence on the social network.

    Posted 03/03/2014Amy DustoPost a comment

    Experts believe Google is likely to incorporate signals from Google Plus in its search ranking algorithms. Retailers can prepare by building a presence on the social network.

    Related Content:Target Corp

  • How Google Plus helps Top 1000 retailers boost click-through rates

    / E-Retailers

    How Google Plus helps Top 1000 retailers boost click-through rates

    Around 43% of Top 1000 retailers include the +1 button on product pages. Including ‘+1’ data in paid search ads increases click-through rates by 10-15%, according to Google. Some retailers say they’ve also noticed a lift in organic search rankings and clicks.

    Posted 02/21/2014Amy DustoPost a comment

    Around 43% of Top 1000 retailers include the +1 button on product pages. Including ‘+1’ data in paid search ads increases click-through rates by 10-15%, according to Google. Some retailers say they’ve also noticed a lift in organic search rankings and clicks.
  • / Technology

    How Heels.com kicks up video performance

    The web-only retailer of women’s designer shoes has sped up its video-rich site.

    Posted 11/04/2010Paul DemeryPost a comment

    The web-only retailer of women’s designer shoes has sped up its video-rich site.
  • Searching Abroad

    Searching Abroad

    Without leaving home, U.S. e-retailers can reach foreign shoppers with astute search marketing tactics.

    Posted 08/01/2010Zak Stambor1 comments

    Without leaving home, U.S. e-retailers can reach foreign shoppers with astute search marketing tactics.
  • / Marketing

    Heels.com customers who use video chat stay nearly five times longer

    The numbers are in. And so far it seems as though online retailer Heels.com’s live video chat technology is a good investment. Users who chat with agents via video conference are staying on the footwear retailer’s site nearly 500% longer than those who don’t, says Eric McCoy, founder and CEO of Heels.com.

    Posted 04/22/2010Katie EvansPost a comment

    The numbers are in. And so far it seems as though online retailer Heels.com’s live video chat technology is a good investment. Users who chat with agents via video conference are staying on the footwear retailer’s site nearly 500% longer than those who don’t, says Eric McCoy, founder and CEO…
  • Apparel / Accessories

    More than just beauties, these retailers have brains, too

    Posted 11/21/2009Internet RetailerPost a comment

    More than just beauties, these retailers have brains, too

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