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  • Coupons boost e-mail revenue in Q4

    / Marketing

    Coupons boost e-mail revenue in Q4

    E-mail campaigns that included coupons had higher open, click-through and transaction rates in the fourth quarter of 2013, according to a new report from Experian.

    Posted 03/03/2014Amy DustoPost a comment

    E-mail campaigns that included coupons had higher open, click-through and transaction rates in the fourth quarter of 2013, according to a new report from Experian.

    Related Content:Amy Dusto | Email

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