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/ Technology

JanRain cuts the hassle of registering (and registering again) at web sites

Online retailers have long tried to get consumers to register with an e-mail and password on their web sites. But as e-commerce has grown more popular, customers have grown weary of entering their personal data over and over at new sites.

Posted 05/06/2010Internet RetailerPost a comment

Online retailers have long tried to get consumers to register with an e-mail and password on their web sites. But as e-commerce has grown more popular, customers have grown weary of entering their personal data over and over at new sites.

/ Technology

Yahoo increases search engine market share in the first quarter

Increased advertising from outside the U.S. contributed to a 12% increase in the number of first-page advertisers for Yahoo during the first quarter, according to research firm AdGooroo.

Posted 04/15/2010Paul DemeryPost a comment

Increased advertising from outside the U.S. contributed to a 12% increase in the number of first-page advertisers for Yahoo during the first quarter, according to research firm AdGooroo.

/ Technology

Marketers plan to spend 14% more on search engine ads this year

Spending on search engine marketing will reach $16.6 billion this year in North America, up nearly 14% from $14.6 billion for 2009, according to a new survey from SEMPO and Econsultancy.

Posted 03/26/2010Zak StamborPost a comment

Spending on search engine marketing will reach $16.6 billion this year in North America, up nearly 14% from $14.6 billion for 2009, according to a new survey from SEMPO and Econsultancy.

/ Technology

BigCommerce helps small merchants beef up their e-commerce offerings

BigCommerce, a new e-commerce platform catering to small shops, says its hosted software service has many features other free or inexpensive programs don’t. One client, BabyandMeGifts.com, doubled its sales within three months of moving to BigCommerce.

Posted 03/25/2010Katie DeatschPost a comment

BigCommerce, a new e-commerce platform catering to small shops, says its hosted software service has many features other free or inexpensive programs don’t. One client, BabyandMeGifts.com, doubled its sales within three months of moving to BigCommerce.

Related Searches:Bigcommerce | Oscommerce

/ Marketing

For a new e-commerce site, set goals and adapt to limits, retailer says

Framing a project with the right question, setting clear goals and knowing what one can and cannot do is the way to begin creating a new e-commerce platform, says BowlingShirt.com’s Josh Shanas, who will speak at the Internet Retailer Conference.

Posted 03/23/2010Paul DemeryPost a comment

Framing a project with the right question, setting clear goals and knowing what one can and cannot do is the way to begin creating a new e-commerce platform, says BowlingShirt.com’s Josh Shanas, who will speak at the Internet Retailer Conference.

Related Searches:Replatform

/ Technology

Polyvore hires a former Google executive as CEO

Online fashion community Polyvore Inc. has hired former Google president of Asia-Pacific and Latin America operations Sukhinder Singh Cassidy as its CEO.

Posted 03/01/2010Zak StamborPost a comment

Online fashion community Polyvore Inc. has hired former Google president of Asia-Pacific and Latin America operations Sukhinder Singh Cassidy as its CEO.

/ Marketing

Google gets more personal, but e-retailers need not fret, expert says

Google Inc. announced it will begin using cookies to deliver more personalized search results. While this could impact natural search rankings, one expert says e-retailers that focus on timely, relevant content will likely remain on Google’s good side.

Posted 02/05/2010Zak StamborPost a comment

Google Inc. announced it will begin using cookies to deliver more personalized search results. While this could impact natural search rankings, one expert says e-retailers that focus on timely, relevant content will likely remain on Google’s good side.

/ E-Retailers

Vitacost.com launches an interactive online community

Registered members of the online community can upload photos, post to blogs and create their own groups.

Posted 01/27/2010Mark BrohanPost a comment

Registered members of the online community can upload photos, post to blogs and create their own groups.

/ Technology

Search marketers are ignoring an important Google opportunity, expert says

There is money to be made by advertising on the Google Content Network, which places ads on information and entertainment sites, says Clix Marketing CEO David Szetela. But it’s important to craft the copy properly, he says.

Posted 12/28/2009Zak StamborPost a comment

There is money to be made by advertising on the Google Content Network, which places ads on information and entertainment sites, says Clix Marketing CEO David Szetela. But it’s important to craft the copy properly, he says.

/ Technology

Bing is getting retail marketers’ attention

Retailers have spent 47% more on search ads on Bing in the first half of the fourth quarter of 2009 than during the same period in 2008, with Bing now accounting for 8% of all U.S. retailer search spend, according to a study by SearchIgnite.

Posted 11/25/2009Zak StamborPost a comment

Retailers have spent 47% more on search ads on Bing in the first half of the fourth quarter of 2009 than during the same period in 2008, with Bing now accounting for 8% of all U.S. retailer search spend, according to a study by SearchIgnite.

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