/ Technology

Reviews boost search rankings and drive 33% more sales at Diapers.com

A new service from PowerReviews boosts sales and traffic by helping search engines index customer reviews.

Posted 03/27/2009Katie DeatschPost a comment

/ Technology

How sports retailer evogear.com hits top of natural search

With a new system for managing customer care web content, sports equipment retailer evo gets top Google natural search rankings for pages on evogear.com while engaging shoppers with helpful information, evo says.

Posted 03/25/2009Paul DemeryPost a comment

Related Searches:Evogear

/ Technology

ShopLocal index up 28% in May as shoppers look for bargains

ShopLocal’s index of visits and page views to retailers’ web-based sales circulars rose 28% last month compared with May 2007 as consumers continued to shop for deals in a tough economy.

Posted 06/23/2008Katie DeatschPost a comment

/ Marketing

New search platform lifts conversions and basket size at Rockler.com

Progress EasyAsk Search technology connects shoppers with a larger number of relevant products on Rockler.com – even those they weren’t thinking of when logging on.

Posted 07/24/2007Don DavisPost a comment

Pottery Barn pages indexed by Google balloon with new search engine program

Performics’ NSO Direct makes Pottery Barn brand pages crawler-friendly, boosting page indexing by Google as well as traffic and revenue from natural search. The technology creates a version of a web page that’s easier for search spiders to crawl.

Posted 04/19/2007Kurt PetersPost a comment

Related Searches:Potterybarn

/ Technology

Search engine marketing increased nearly 50% in Q2, study says

Search engine marketing continued to grow at a rapid pace during the second quarter, with conversions, search spending and impressions increasing nearly 50% year-over-year, according to the Performics 50 index.

Posted 10/03/2006Paul DemeryPost a comment

/ Technology

High tech wages show no sign of flagging, Yoh Index reports

The Yoh Index of Technology Wages ended the second quarter at 106.87, when indexed to January 2001, the starting point for the index with a base of 100. Yoh, a recruiter of tech talent, reports that high-tech wages are up 1.7% from a year earlier.

Posted 07/31/2006Paul DemeryPost a comment

/ Technology

A new PPC Conversion Index ranks Google, Yahoo, and other search engines

The cost of paid search has some marketers looking elsewhere. A new performance index from Did-it.com offers another approach: comparative data to help improve returns on search spending.

Posted 03/02/2006Kurt PetersPost a comment