New partnership helps retailers develop innovative marketing

Marketing Management Analytics has formed a strategic partnership with the EMM Group to offer a turn-key marketing solution that will enable retailers to better use sales analysis results to develop innovative online marketing plans.

Posted 04/26/2007Paul DemeryPost a comment

Search company 360i hires director for fast-growing media services division

Search marketing agency 360i has hired Laura Mete Frizzell to direct and develop the expansion of 360i’s media services division.

Posted 05/16/2005Kurt PetersPost a comment

/ Press Release

Unica Enhances Interactive Marketing Capabilities with Latest Release of Unica Enterprise

Leading marketing software solution deepens online marketing and social media marketing capabilities Waltham, MA – April 12, 2010 – Unica Corporation (Nasdaq: UNCA), the recognized leader in marketing software solutions, today announced the latest version of the Unica Enterprise suite. With this release, Unica continues its focus on enabling the shift to interactive marketing by providing marketers with a comprehensive software suite that allows...

Posted 04/13/2010

/ Press Release

Unica Launches Next Generation Enterprise Marketing Suite Enabling the Shift to Interactive Marketing

Unica 8 features new cross-product interface, role-based dashboards, and deep integration to enable interactive marketing Waltham, MA – August 17, 2009 - Unica Corporation (Nasdaq: UNCA), the recognized leader in marketing software solutions, today introduced Unica 8, the latest release of its Enterprise Marketing suite. Unica 8 includes significant enhancements and capabilities aimed at enabling interactive marketing and lowering total cost of...

Posted 08/26/2009

/ Press Release

Alterian and Merkle Partner to Bring Retail Marketers Back to Analytics

Alterian’s analytical platform aids Merkle’s end-to-end solution to leverage and operationalize retail data CHICAGO – April 6, 2009 – Alterian (LSE:ALN), the leading international integrated marketing platform provider, today announced that Merkle, one of the nation’s largest and fastest growing database marketing agencies, has incorporated Alterian’s analytically-led platform into its to its portfolio of technology solutions focused on the...

Posted 04/14/2009

/ Press Release

New Social Media Marketing Platform Extends Livemercial Direct Response to Online Communities

VALPARAISO, Ind. March 2, 2009 – Livemercial, the leading provider of online direct response marketing, introduced a new social media marketing platform at the Electronic Retailers Summit in Miami today. The Social Response Pack (SRP) will provide a turn-key solution for Livemercial direct response clients looking to connect with online communities, engage online visitors, and increase conversion through social media channels. “Livemercial...

Posted 03/05/2009

/ Press Release

Lyris Expands Global Marketing Team

Additions Support Continued Growth and Strong Customer Demand for Lyris HQ EMERYVILLE, CA – November 10, 2008 – Lyris, Inc., the online marketing expert, today announced new hires to the company’s global marketing team. Seasoned in all areas of B2B and B2C marketing, new members of the team include Andrea Scarnecchia, vice president of marketing and Erick Mott, communications director. The expanded marketing team will help support continued...

Posted 11/17/2008

/ Press Release

Leading Merchants Partner with Vesdia to Reach New Customers

Addition of National Brands Adds Depth to Online, In-Store, and Catalog Offerings ATLANTA – Vesdia Corporation, the single largest provider of partnership marketing and multi-channel merchant network services, announced today the addition of several new brands to its already expansive merchant portfolio, including: Claim Jumper Restaurants, Dale and Thomas Popcorn, Gaiam, Mori Luggage & Gifts, Puritan`s Pride Vitamins, and The North Face®. These...

Posted 11/06/2008