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  • Start with an app, not a site or text, expert at forum advises

    / Mobile Commerce

    Start with an app, not a site or text, expert at forum advises

    Well-executed apps for the iPhone and Android devices offer better experiences.

    Posted 10/12/2010Bill Siwicki1 comments

    Well-executed apps for the iPhone and Android devices offer better experiences.
  • / Technology

    iProspect goes global as parent company buys German search firm

    UK-based Aegis Group plc, which acquired U.S. SEO firm iProspect in 2004, has purchased rmsarcar.com gmbh, a search marketing and optimization firm based. Aegis will rename the firm iProspect Germany as it moves to make iProspect a global brand.

    Posted 05/22/2008Don DavisPost a comment

    UK-based Aegis Group plc, which acquired U.S. SEO firm iProspect in 2004, has purchased rmsarcar.com gmbh, a search marketing and optimization firm based. Aegis will rename the firm iProspect Germany as it moves to make iProspect a global brand.
  • / Press Release

    VIRGIN AMERICA NAMES CARAT AS SEARCH MARKETING AGENCY OF RECORD

    Carat to Spearhead Comprehensive Search Marketing Strategy as Burgeoning Airline Expands U.S. Operations SAN FRANCISCO (December 20, 2007) – Carat announced today that it has been named as the search marketing agency of record for Virgin America. The account will include a variety of paid search marketing and search engine optimization services, and will be managed by the agency’s San Francisco office. “Carat brings a sophisticated knowledge of...

    Posted 12/31/2007

    Carat to Spearhead Comprehensive Search Marketing Strategy as Burgeoning Airline Expands U.S. Operations SAN FRANCISCO (December 20, 2007) – Carat announced today that it has been named as the search marketing agency of record for Virgin America. The account will include a variety of paid search…
  • Consultants Molecular names 10-year veteran Howard Kogan its new president

    Molecular’s new president Howard Kogan will manage all day-to-day operations while developing its strategy and direction. Ralph Folz will continues as CEO.

    Posted 01/29/2007Kurt PetersPost a comment

    Molecular’s new president Howard Kogan will manage all day-to-day operations while developing its strategy and direction. Ralph Folz will continues as CEO.
  • / Press Release

    Carat Fusion Names Scott Sorokin as President

    SAN FRANCISCO (April 4, 2006) – Leading digital and direct marketing agency Carat Fusion today announced that Scott Sorokin has been named as president of the agency, effective April 3, 2006. Sorokin will oversee the agency’s strategic direction as the leading member of its executive team. Sorokin, age 45, is an experienced marketing executive with a proven track record of strategic leadership, with more than 20 years of multidisciplinary...

    Posted 04/10/2006

    SAN FRANCISCO (April 4, 2006) – Leading digital and direct marketing agency Carat Fusion today announced that Scott Sorokin has been named as president of the agency, effective April 3, 2006. Sorokin will oversee the agency’s strategic direction as the leading member of its executive team.…

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