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  • Topper site is tops

    Lids.com has covering your dome covered. With baseball and Gilligan-style hats an important part of the under-30 uniform, Lids is filling the niche. “They are focused on their market and do a great job of getting at it,” says John Lovett, sporting goods analyst with Gomez Advisors. One of the most impressive things about the site, he adds, is that it makes it easy for teens to buy. Lids offers phone cards in its bricks-and-mortar stores that...

    Posted 12/26/2000Don DavisPost a comment

    Lids.com has covering your dome covered. With baseball and Gilligan-style hats an important part of the under-30 uniform, Lids is filling the niche. “They are focused on their market and do a great job of getting at it,” says John Lovett, sporting goods analyst with Gomez Advisors. One of the…

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