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  • When the game`s over, these loyal fans go shopping

    Fans of the Los Angeles Dodgers have a new web site, ThinkBlue.Dodgers.com, where they can shop at hundreds of online retailers and earn loyalty points that can be cashed in for premiums like game tickets or visits with players. 74% of Dodgers fans say they`re willing to change shopping habits to earn such points, says Sports Licensing Systems, the company behind the loyalty program.

    Posted 03/31/2006Internet RetailerPost a comment

    Fans of the Los Angeles Dodgers have a new web site, ThinkBlue.Dodgers.com, where they can shop at hundreds of online retailers and earn loyalty points that can be cashed in for premiums like game tickets or visits with players. 74% of Dodgers fans say they`re willing to change shopping habits to…

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