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/ Marketing
Videogames accessories maker thinks Europe is the cat’s meow
Mad Catz Interactive has launched a U.K. version of its GameShark online store. It expects to begin shipping to additional European countries in 2009.
Posted 10/27/2008Katie DeatschPost a comment
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Over There
American web merchants are fairly salivating over online prospects ex-U.S. Poised to catch up with the domestic market over the next few years in their adoption of the Internet-and to overtake it by 2003 to account collectively for two-thirds of all Internet spending (both b2b and b2c)-foreign markets are viewed as a way to sustain aggressive growth rates by U.S. market leaders and as a shot at redemption for others who missed the boat. They’re a...
Posted 01/31/2001Don DavisPost a comment
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For teens dubbed Generation Y, online shopping is as common as a can of Coke
Carolyn Cross of Palo Alto, Calif., is a Web marketer’s dream. Every chance she gets, Carolyn is surfing the Internet, e-mailing friends, even building her own Web pages. Carolyn also likes to shop online and would do it more-if only the 11-year-old had a credit card. More than 60 million strong, teens and preteens are the largest demographic to hit retailing since the baby boomers. Even before entering their wage-earning years, Carolyn and her...
Posted 12/26/2000Don DavisPost a comment
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