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/ Technology
Who won the online Ad Bowl?
Retailers and brands spent record amounts for ad airtime during the Super Bowl.
Posted 02/04/2013Katie DeatschPost a comment
Related Searches:Apparel Online Sales Statistics | Bestbuy | Average Time Spent Online
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/ Technology
Mercedes-Benz lets web visitors drive site changes
A voice of customer tool shows how web content alters consumers’ brand perceptions.
Posted 03/29/2011Paul DemeryPost a comment
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/ Marketing
Flag on the play
Super Bowl TV ads generated online buzz, but some companies fumbled in their digital plays, one analyst says. Focused on brand building, few retailers successfully promoted their online presences, missing out on deeper engagement with consumers.
Posted 02/07/2011Allison EnrightPost a comment
Related Searches:Teleflora
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