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Microsoft Corp., Last 2 Months

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  • Bing goes up against Google with its own Product Ads program

    / Marketing

    Bing goes up against Google with its own Product Ads program

    The ads, which looks similar to Google’s Product Listing Ads, let marketers feature product images and descriptions across Yahoo and Bing search results. Bing has tested the new ad format across more 140 million ads from hundreds of advertisers. It’s also launched a mobile version.

    Posted 04/03/2014Paul DemeryPost a comment

    The ads, which looks similar to Google’s Product Listing Ads, let marketers feature product images and descriptions across Yahoo and Bing search results. Bing has tested the new ad format across more 140 million ads from hundreds of advertisers. It’s also launched a mobile version.

    Related Content:Bing

  • K&K Insurance outfits sales agents with a new e-commerce site

    / B2B

    K&K Insurance outfits sales agents with a new e-commerce site

    The site allows agents to help outdoor sports and guide businesses purchase coverage for such activities as sea kayaking, tubing and surfing. It is the latest in a string of specialty e-commerce sites the company has launched in such categories as special events, fitness and amateur sports leagues.

    Posted 03/18/2014Amy DustoPost a comment

    The site allows agents to help outdoor sports and guide businesses purchase coverage for such activities as sea kayaking, tubing and surfing. It is the latest in a string of specialty e-commerce sites the company has launched in such categories as special events, fitness and amateur sports leagues.

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