/ Technology

Tumblr tests mobile ads

Consumers using the microblogging platform’s apps will see ads interspersed with blogs.

Posted 04/23/2013Katie DeatschPost a comment

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/ Technology

Ad networks’ dominance in mobile advertising is at an end

Facebook, Pandora and Twitter mobile ad sales soar, IDC says.

Posted 04/23/2013Bill SiwickiPost a comment

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/ Technology

How one marketplace drives app downloads with Facebook

Poshmark says Facebook ads have helped it double its registered app users.

Posted 04/04/2013Katie DeatschPost a comment

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/ Marketing

U.S. online display ad spending soars

Google will lead the pack in 2013, with Facebook close behind, eMarketer says.

Posted 04/02/2013Zak StamborPost a comment

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/ Technology

App-connected cars will drive new advertising opportunities

One-fifth of U.S. and Western European cars will be connected to apps by 2017.

Posted 03/25/2013Amy DustoPost a comment

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/ Technology

M-commerce vendor Augme Technologies raises $6.6 million in a stock sale

Augme has worked with such retailers as Macy’s on mobile marketing campaigns.

Posted 01/31/2013Katie DeatschPost a comment

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/ Technology

Mobile paid search and display ad spending soars 213% in 2012

Mobile is an increasingly important part of the shopping process, an eMarketer analyst says.

Posted 01/08/2013Bill SiwickiPost a comment

/ Marketing

Marketers embrace Facebook’s mobile ad units

20% of ad spending on the social network goes to mobile, says a new report.

Posted 01/07/2013Zak StamborPost a comment

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