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mobile apps, Last Week

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  • When a mobile app is NOT a mobile app

    / Mobile Commerce

    When a mobile app is NOT a mobile app

    “#%##$!!!^@##!!!!” That’s what I said when I opened the app. Retailers, learn from Blue Cross Blue Shield of Illinois what never to do with an app, or app promotion.

    Posted 10/08/2014Bill SiwickiPost a comment

    “#%##$!!!^@##!!!!” That’s what I said when I opened the app. Retailers, learn from Blue Cross Blue Shield of Illinois what never to do with an app, or app promotion.

    Related Content:Bill Siwicki

  • Target goes app crazy

    / Mobile Commerce

    Target goes app crazy

    New versions of its iPhone and iPad mobile commerce and Cartwheel coupon apps plus new apps targeting health and gift registry, and the addition of curbside pickup via mobile app? No wonder Target says, “We view mobile as the new front door to Target.”

    Posted 10/07/2014Bill SiwickiPost a comment

    New versions of its iPhone and iPad mobile commerce and Cartwheel coupon apps plus new apps targeting health and gift registry, and the addition of curbside pickup via mobile app? No wonder Target says, “We view mobile as the new front door to Target.”

    Related Content:Bill Siwicki | Target

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