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Mobile marketing, Last 2 Months

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1 - 6 of 6 Results

  • / Mobile Commerce

    The rise of mobile makes winning the Amazon Buy Box even more important

    On a mobile phone, the Buy Box appears directly beneath the product image and price, so if someone likes what they see, there is no reason to scroll down any further. And many consumers won’t.

    Posted 01/07/2015Shmuli GoldbergPost a comment

    On a mobile phone, the Buy Box appears directly beneath the product image and price, so if someone likes what they see, there is no reason to scroll down any further. And many consumers won’t.
  • Mobile shoppers respond to e-mails designed with them in mind

    / Marketing

    Mobile shoppers respond to e-mails designed with them in mind

    Online retailers who don’t consider how messages will render on mobile devices when crafting e-mail campaigns are not considering about 50% of their audience. Some retailers are using new technology to better target consumers opening e-mails on smartphones and tablets.

    Posted 01/05/2015Katie EvansPost a comment

    Online retailers who don’t consider how messages will render on mobile devices when crafting e-mail campaigns are not considering about 50% of their audience. Some retailers are using new technology to better target consumers opening e-mails on smartphones and tablets.

    Related Content:Rue La La | Katie Evans

  • Hail to the chiefs

    Hail to the chiefs

    Internet Retailer profiles the 10 most innovative executives in mobile commerce, who offer lessons learned and point the way forward.

    Posted 12/30/2014Bill SiwickiPost a comment

    Internet Retailer profiles the 10 most innovative executives in mobile commerce, who offer lessons learned and point the way forward.

    Related Content:Bill Siwicki

  • / Mobile Commerce

    Mobile SEO and app deep-linking: keys to m-commerce in 2015

    Ranking high in mobile search results will be more crucial because of new Google and Bing policies. And taking shoppers directly into apps is a key way to boost results from mobile marketing.

    Posted 12/18/2014Brian KlaisPost a comment

    Ranking high in mobile search results will be more crucial because of new Google and Bing policies. And taking shoppers directly into apps is a key way to boost results from mobile marketing.
  • How Pep Boys is prepping for Apple Pay

    / Mobile Commerce

    How Pep Boys is prepping for Apple Pay

    The auto parts supply store chain is using mobile wallet offers to prime the pump for Apple Pay mobile payments in-store, which it hopes to launch in 2015.

    Posted 12/05/2014AbCallardPost a comment

    The auto parts supply store chain is using mobile wallet offers to prime the pump for Apple Pay mobile payments in-store, which it hopes to launch in 2015.
  • Mobile

    Mobile

    Mobile commerce is growing quickly and this year's hot 10 mobile retailers are catering to consumers by deploying technologies and strategies—both on mobile commerce sites and apps—that make the most of mobile.

    Posted 12/03/2014Internet RetailerPost a comment

    Mobile commerce is growing quickly and this year's hot 10 mobile retailers are catering to consumers by deploying technologies and strategies—both on mobile commerce sites and apps—that make the most of mobile.

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