/ Marketing

Mountain Equipment conquers a site redesign

Canadian outdoor gear retailer Mountain Equipment Co-op has completed a major site redesign. The project is part of a broader initiative to increase the retailer’s brand awareness across multiple channels.

Posted 02/22/2006Mark BrohanPost a comment

Related Searches:Blue Martini

How the web helps Mountain Equipment scale new multi-channel heights

Though the web generated only $6.8 million of the co-op’s 2004 total sales of $152 million, Mountain Equipment is using the Internet as an effective multi-channel tool to keep pace with larger Canadian chains such as Coast Mountain Sports.

Posted 09/14/2005Kurt PetersPost a comment

/ E-Retailers

2004 web sales rise 15% at Mountain Equipment Co-op

Web sales at Mountain Equipment Co-op rose 15% year-over-year in 2004, to about $8 million, as holiday sales rose 5%, the retailer says.

Posted 02/09/2005Paul DemeryPost a comment

Playing up to the fun, passion and science behind games

There’s nothing casual about the way our Hot 100 retailers of toys, hobbies and sporting goods go about their business.

Posted 12/01/2010Internet RetailerPost a comment

Related Searches:Revzilla

/ Press Release

Leading Multi-Channel Retailers Deploy Blue Martini eCRM Applications Built On Sun Platform

Belk, Canadian Tire and Mountain Equipment Co-op Among Retailers Using Combined Solution to Drive Profitable Interactions With Customers SAN MATEO, Calif., (June 26, 2001)-- Blue Martini Software, Inc., and Sun Microsystems, today announced that many leading multi-channel retailers are deploying external customer relationship management (eCRM) applications from Blue Martini Software on the Sun platform. Customers such as Belk, Inc., Canadian Tire...

Posted 06/26/2001