/ Marketing

Microsoft to buy Ciao comparison shopping site for $486 million

Microsoft has agreed to pay about $486 million in cash for Greenfield Online Inc., owner of Ciao, a European shopping comparison site. Microsoft says it will integrate Ciao with Microsoft Live Search to build a better Internet search engine.

Posted 09/05/2008Katie DeatschPost a comment

/ Technology

Search engines react differently to search optimization techniques

The three major search engines—Google, Yahoo and MSN—react differently to search engine optimization techniques, according to a new study from Covario Inc.

Posted 04/03/2008Paul DemeryPost a comment

MSN leads shopping engines; Google tops general search engines, study says

Data from Jupiter Research’s CORE Index show Google tops other engines in unique visitors, frequency and intensity of use. Among shopping search engines, Yahoo ranked highest in unique visitor traffic while MSN scored highest in frequency.

Posted 08/03/2006Mary WagnerPost a comment

/ Technology

Google continues to gain search market share, study says

Google commanded 44.7% of U.S. online searches in June, up 21% from its June 2005 share of 36.9%, while Yahoo, MSN and Ask Network showed declines, comScore Networks reported.

Posted 07/18/2006Paul DemeryPost a comment

MSN Tech & Gadgets sees a 65% increase in visits in April

Five of the top 10 multi-category computers and consumer electronics sites saw an increase in visits in April, led by MSN Tech & Gadgets with a 65% increase, according to Nielsen/NetRatings.

Posted 05/20/2005Paul DemeryPost a comment

AOL, MSN, Univision launch marketing campaign for Hispanic consumers

Focusing on the growing online presence of Hispanic consumers, AOL, MSN, Yahoo and Univision.com are launching a campaign designed to convince online marketers that the Internet is an important means to reach a growing Hispanic market.

Posted 03/24/2005Paul DemeryPost a comment

/ Technology

Google stays on top, but Yahoo and MSN closing the gap, study finds

A Keynote study shows consumers remain most satisfied with Google search, but across 250 metrics measured, Yahoo and MSN gain over the past year. As other engines attract more users, it will serve to shift advertising, says Keynote.

Posted 01/13/2005Mary WagnerPost a comment

/ Technology

76% of active web surfers used a search engine in January, study says

115 million consumers used a search engine in January, Nielsen/NetRatings reports.

Posted 02/23/2004Paul DemeryPost a comment