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Broadband users’ online retail spending is double narrowband users’

Broadband users out-shopped their narrowband counterparts in November, a study by Nielsen/NetRatings indicates. Nielson found that shoppers using broadband made 69% of online purchases that month, compared with 31% by consumers using narrowband.

Posted 01/19/2005Kurt PetersPost a comment

Broadband users out-shopped their narrowband counterparts in November, a study by Nielsen/NetRatings indicates. Nielson found that shoppers using broadband made 69% of online purchases that month, compared with 31% by consumers using narrowband.

/ Technology

Broadband use significantly boosts likelihood to buy, says new survey

With a few exceptions, Internet users with broadband connections are more likely to purchase in any category than dial-up users, according to the Nielsen/NetRatings @Plan Spring 2003 survey.

Posted 06/25/2003Kurt PetersPost a comment

With a few exceptions, Internet users with broadband connections are more likely to purchase in any category than dial-up users, according to the Nielsen/NetRatings @Plan Spring 2003 survey.

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