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/ Marketing
AT&T dials in to location-based mobile marketing
The carrier is sending messages to registered customers when they’re near stores and other locations.
Posted 03/01/2011Katie DeatschPost a comment
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/ Marketing
Advertising is getting bigger on small screens
But mobile ads remain a sliver of total online advertising spending.
Posted 02/23/2011Katie DeatschPost a comment
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/ Marketing
Brits can sign up for personalized, location-based text message promotions
A U.K. carrier and a U.S. marketing firm send the mobile technology across the pond.
Posted 10/21/2010Bill SiwickiPost a comment
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