/ Technology

SmartFurniture.com reduces its load times by 200%

That helped the retailer’s organic search rankings rise.

Posted 04/21/2011Zak StamborPost a comment

/ Marketing

Web shoppers are looking around more before buying, study suggests

Search marketing must be more precise because retailers are paying for more clicks, NetElixir says.

Posted 03/03/2011Don DavisPost a comment

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/ Marketing

Google schools Overstock.com

Google slaps down Overstock’s attempts to boost its search rankings.

Posted 02/24/2011Thad Rueter2 comments

/ Marketing

Coordinating paid and organic channels helps reduce SeeHere.com’s acquisition costs

The efforts helped the drive better brand recognition, the retailer says.

Posted 02/03/2011Zak StamborPost a comment

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/ E-Retailers

E-commerce vet Tom Funk joins Green Mountain Coffee

He will focus on customer acquisition, loyalty, and paid and organic search.

Posted 01/31/2011Kurt PetersPost a comment

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/ Marketing

Online ads and search results leave lasting impressions, even if consumers don’t click

Shoppers are more likely to buy after viewing paid search ads for retailers.

Posted 11/02/2010Katie DeatschPost a comment

/ Marketing

Search becomes more important for consumer goods manufacturers

25% of the traffic to the largest consumer packaged goods sites stems from search.

Posted 10/05/2010Katie DeatschPost a comment

/ E-Retailers

Powering up growth in web sales

2010 web sales at Power Equipment Direct have already exceeded its totals from 2009.

Posted 09/10/2010Paul DemeryPost a comment

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