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/ Marketing

IRCE 2011 Report: Don’t sell on social networks, but make consumers want to buy

Conference panelists urge retailers to focus more on customer engagement than quick sales.

Posted 06/17/2011Thad RueterPost a comment

Conference panelists urge retailers to focus more on customer engagement than quick sales.

/ Marketing

Social media with a focus builds relationships and sales

The key to a social media plan is concentration, says IRCE speaker Deborah Shearer.

Posted 01/26/2011Mark BrohanPost a comment

The key to a social media plan is concentration, says IRCE speaker Deborah Shearer.

/ Marketing

Putting a sales face on Facebook

For Organize.com, social media builds up the brand—and sales.

Posted 10/13/2010Mark BrohanPost a comment

For Organize.com, social media builds up the brand—and sales.

/ E-Retailer Watch

Twitter party time

Want to generate actual sales with social networking? Follow the lead of Organize.com and throw a Twitter party.

Posted 06/25/2010Mark Brohan1 comments

Want to generate actual sales with social networking? Follow the lead of Organize.com and throw a Twitter party.

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