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/ Technology
Delivering coupons to shoppers where they need it most—where they are
Mobile coupon site 8coupons.com has expanded its coverage area from New York City to the entire country. The web site offers more than 60,000 mobile coupons that shoppers can receive via text message.
Posted 12/11/2009Zak StamborPost a comment
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/ Technology
Mobile coupons find more favor with consumers than advertisers
30% of consumers would like to receive mobile coupons, but only 1% of advertisers offer them, according to a new report from JupiterResearch.
Posted 03/25/2008Don DavisPost a comment
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Mobile phone coupon campaign rings up results for Hollywood Video
A pilot program with vendor Cellfire that had a coupon redemption rate 200% higher than with traditional coupons has since gone national for Hollywood Video.
Posted 04/26/2007Paul DemeryPost a comment
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Online coupons can drive in-store sales
Online distribution of coupons could lead to an increase in in-store purchases, according to a new survey from Prospectiv Consumer Preference Index.
Posted 10/06/2005Paul DemeryPost a comment
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/ Technology
Coupon program goes contextual to drive web-to-store sales
Google and others serve up contextual ads online that put the ability to buy products just a click away from relevant online content. Now, Coupons Inc.’s new Concordance provides contextual online placement of printable coupons for offline redemption.
Posted 10/06/2005Mary WagnerPost a comment
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/ Technology
More than just a sales strategy, Internet coupons are market research tools
On the Internet, coupon discounts can bring in more than sales; they also deliver customer data. Targeting is a key to effective measurement, says Forrester.
Posted 03/16/2004Mary WagnerPost a comment
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Hollywood Video focuses on cell phone as coupon device
The multi-channel provider of movie rentals is using Cellfire, a mobile couponing service, to deliver coupons to registered users’ cell phones for store redemption. A pilot program produced a redemption rate of 200% higher than Hollywood Video’s traditional paper coupon program, according to Cellfire.
Posted 06/01/2007Internet RetailerPost a comment
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/ Press Release
MyCoupons.com Teams Up With Brand New Ask Deals
PITTSBURGH, Nov. 4--MyCoupons, LLC is pleased to announce an agreement with Ask.com to help power their brand new Ask Deals search tool. In collaboration with exclusive couponing and deal websites, MyCoupons provides Ask Deals with content for Ask Deals search results. The Ask Deals search tool is essentially a deal finding search engine. Products, merchant names, or anything else can be searched. Ask Deals then uses its powerful algorithm to...
Posted 11/06/2009
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/ Press Release
RetailMeNot.com Unveils New Site Design
Top Coupon Website Now Makes it Faster and Easier to Search for Coupons Online Melbourne, Australia – September 2, 2009–RetailMeNot.com, a top consumer destination for coupons, discounts and promotional codes for merchandise, groceries, travel and services, today announced a new site design that will improve usability and search speed for consumers. In addition, RetailMeNot.com has unveiled a new logo and a fresh new user interface. Since it...
Posted 09/02/2009
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/ Press Release
COUPONS, INC. ENHANCES EMAIL MARKETING WITH CONSUMER-PRINTED COUPON SERVICES
New Tool Helps Marketers Acquire Customers and Track Resulting Product Sales Via Email Campaigns SAN FRANCISCO – Coupons, Inc., the leading U.S. provider of consumer-printed coupon marketing and technology solutions, has combined the proven response rates and tracking mechanism of brand-name couponing with the reach of email marketing to provide CPG companies with a new marketing tool – Targeted Customer Acquisition. The new Coupons Inc. service...
Posted 07/29/2004
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