/ Technology

Backcountry.com developing an outlet channel

Backcountry.com is testing an outlet store, BackcountryOutlet.com, which it expects to launch shortly. The online outlet features end-of-cycle overstock from the same high-end vendors whose new gear Backcountry.com retails in season.

Posted 06/25/2004Kurt PetersPost a comment

Best Buy opens two outlet stores on eBay

A Best Buy-branded outlet store offers consumer electronics and computer products to consumers nationwide. A Best Buy regional outlet store on eBay offers select scratch-and-dent and returned products to consumers in northern Virginia and Washington, DC.

Posted 03/30/2004Kurt PetersPost a comment

Strong holiday sales boosting Bluefly’s multi-channel test

Strong holiday activity sparked by word-of-mouth and e-mail promotions are pushing up sales at fashion apparel discounter Bluefly.com and at its first brick-and-mortar store.

Posted 12/17/2003Paul DemeryPost a comment

Bluefly.com tests brick-and-mortar sales at holiday store

Bluefly.com, retailer of designer apparel and accessories at discount prices, is testing a brick-and-mortar strategy with a holiday store in New York.

Posted 11/25/2003Kurt PetersPost a comment

/ Marketing

FairMarket launches web outlet center

FairMarket Inc. is launching a new Outlet Center service to spread discount, clearance, auction and other dynamic pricing offerings by retailers on the web.

Posted 02/26/2001Internet RetailerPost a comment

FogDog Outlet Opens

Online sports store Fogdog.com has launched an outlet store site, featuring products from Fogdog's 16 concept shops and 28 specialty stores ranging from cycling to badminton and snowboarding to fishing. The site features discounts from 20% to 70% on such brand names as Nike, Converse, Ripzone and Columbia as well as on discontinued and surplus items. Products listed on the outlet site will not be listed anywhere else on the Fogdog site. The...

Posted 01/19/2001Don DavisPost a comment

Bluefly.com tests a multi-channel strategy

As the competition for customers continues, pure-plays must look at selling through additional channels to grow. Discount designer apparel retailer Bluefly.com is one of the latest to add a brick-and-mortar store, opening in New York in time for the holidays.

Posted 12/31/2003Internet RetailerPost a comment

A mall operator finds a market in transferring real world expertise online

Chelsea Property Group is finding that the retailers who rent space in its outlet malls are prime prospects for renting its online services.

Posted 12/31/2002Internet RetailerPost a comment