/ E-Retailers

Pacific Sunwear posts higher web sales last year

E-commerce was a bright spot in an otherwise tough year for Pacific Sunwear. Web sales in 2009 grew 15.4% while total revenue and comparable-store sales declined by 17.6% and 20.0%, respectively.

Posted 04/07/2010Bill BriggsPost a comment

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Pacific Sunwear spotlights a new senior vice president of marketing

Pacific Sunwear of California has named Robert Cameron senior vice president of marketing. Cameron most recently served as vice president of Levi’s brand marketing.

Posted 02/22/2010Zak StamborPost a comment

/ E-Retailers

PacSun.com puts a battle of the bands online

Local bands vie for a spot on the PacSun.com concert tour as fans view and vote on uploaded performance videos on the e-commerce site.

Posted 09/16/2009Bill BriggsPost a comment

/ E-Retailers

Web sales represent a ray of light in a gloomy Q2 for Pacific Sunwear

E-commerce sales grew 12.5% in the second quarter, while total sales declined 22.4% for apparel retailer Pacific Sunwear. The web accounted for 3.7% of sales in Q2 versus 2.6% in the same period a year ago.

Posted 08/26/2009Mark BrohanPost a comment

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A new leader surfs into Pacific Sunwear of California

Pacific Sunwear has named Gary H. Schoenfeld president and CEO effective June 29. Schoenfeld previously was president and CEO of Vans and president and co-CEO of Global Brands Group.

Posted 06/22/2009Katie DeatschPost a comment

/ E-Retailers

Web sales shine for Pacific Sunwear in Q1

E-commerce produced a ray of sunshine in an otherwise murky first quarter for Pacific Sunwear of California Inc. Web sales increased by 7.1% as total sales declined 16.3% and comparable-store sales decreased 18%.

Posted 05/26/2009Katie DeatschPost a comment

/ E-Retailers

Investing in e-commerce pays off for Pacific Sunwear of California

An ongoing investment in e-commerce is delivering dividends for Pacific Sunwear of California. Web sales in the second quarter rose by 60%, while total revenue remained flat and comparable store sales declined by 1%.

Posted 08/27/2008Mark BrohanPost a comment