/ Marketing

Google Shopping gains steam

But many retailers need more information about the program, an IR survey finds.

Posted 07/16/2012Thad Rueter2 comments

/ Technology

Google paid clicks jump 39%

The search giant reports that the average cost per click declined 12% in the first quarter.

Posted 04/12/2012Thad RueterPost a comment

/ Technology

Google paid clicks increase 28% year over year during Q3

But the cost per click decreased 5% from last quarter, Google says.

Posted 10/13/2011Allison EnrightPost a comment

/ Marketing

It’s 10 p.m.—do retailers know where their paid search ads are?

A study urges e-retailers to closely analyze when online shoppers are researching and buying.

Posted 03/24/2011Thad RueterPost a comment

/ Technology

Click fraud increases 15.3% in Q4

A Click Forensics report cautions about an inflation scheme involving banner ads.

Posted 01/26/2011Thad RueterPost a comment

/ Technology

A leadership change at Google

Co-founder Larry Page will take over as CEO. Google also reports paid clicks jump 18%.

Posted 01/20/2011Allison EnrightPost a comment

Internet Retailer Survey: Search marketing

Bing is poised for growth, but retailers worry about changes coming from Google.

Posted 08/01/2012Thad RueterPost a comment