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Paid search, Last 2 Months

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  • Google updates its search display with fingers in mind

    / Marketing

    Google updates its search display with fingers in mind

    The search giant first rolled out yellow ad labels next to paid links on smartphones and tablets, and in recent months the labels have also begun appearing on desktops. The change is a subtle shift from helping users follow links by clicking on underlined text to tapping a target instead.

    Posted 03/13/2014Amy DustoPost a comment

    The search giant first rolled out yellow ad labels next to paid links on smartphones and tablets, and in recent months the labels have also begun appearing on desktops. The change is a subtle shift from helping users follow links by clicking on underlined text to tapping a target instead.
  • Bing goes up against Google with its own Product Ads program

    / Marketing

    Bing goes up against Google with its own Product Ads program

    The ads, which looks similar to Google’s Product Listing Ads, let marketers feature product images and descriptions across Yahoo and Bing search results. Bing has tested the new ad format across more 140 million ads from hundreds of advertisers. It’s also launched a mobile version.

    Posted 04/03/2014Paul DemeryPost a comment

    The ads, which looks similar to Google’s Product Listing Ads, let marketers feature product images and descriptions across Yahoo and Bing search results. Bing has tested the new ad format across more 140 million ads from hundreds of advertisers. It’s also launched a mobile version.

    Related Content:Bing

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