/ Marketing

Bing takes aim at Google search results in an ad campaign

Bing’s “Scroogled” campaign lets consumers know retailers pay for Google Shopping listings. 

Posted 11/30/2012Allison EnrightPost a comment

/ Marketing

Per-click costs fall 6% in May, while sales from search increase 34%

Mother’s Day shopping helped push sales from search up, PM Digital says.

Posted 06/26/2012Allison EnrightPost a comment

Related Searches:Mother's Day

/ Marketing

Loyola University Chicago gets high marks for search marketing

Targeting search keywords to educational tracks brought in more students.

Posted 06/14/2012Paul DemeryPost a comment

/ Marketing

Search this: What is Google up to with semantic search?

A new approach to search could both help and hurt advertisers, experts say.

Posted 03/16/2012Paul DemeryPost a comment

Related Searches:Seo | George Michie | Wall Street Journal

/ Technology

Smartphones and tablets best PCs in click-through rates

Mobile paid search is heating up, a Marin Software report finds.

Posted 01/26/2012Kevin Woodward3 comments

Related Searches:Marin Software | Tablet Commerce

/ Technology

Mobile paid search clicks will soar this December, Performics predicts

17.3% of all paid search clicks will stem from smartphones and tablets.

Posted 10/28/2011Bill SiwickiPost a comment

/ Marketing

Tying paid search ads to inventory pays off for PureFormulas.com

The health supplements e-retailer uses a new marketing tool launched today by ChannelAdvisor.

Posted 03/16/2011Thad RueterPost a comment

Related Searches:Vitamin

/ Marketing

Paid search sales grow 200% for BedBathStore.com

The e-retailer bid on keywords that led to sales from natural search.

Posted 02/03/2011Allison EnrightPost a comment