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  • / Technology

    Click fraud reaches record high in Q4

    The average click fraud rate for paid search advertisers reached a record 17.1% in the fourth quarter, up from 16% for the third quarter and 16.6% for Q4 of 2007, web traffic quality auditor Click Forensics reports.

    Posted 01/29/2009Paul DemeryPost a comment

    The average click fraud rate for paid search advertisers reached a record 17.1% in the fourth quarter, up from 16% for the third quarter and 16.6% for Q4 of 2007, web traffic quality auditor Click Forensics reports.
  • Google settles click fraud lawsuit for $90 million

    Pending court approval, Google settles its part in a suit over click fraud that also named other search engines and distribution partners. Under the proposal, eligible invalid clicks will be reimbursed in Google advertising credits up to $90 million.

    Posted 03/10/2006Kurt PetersPost a comment

    Pending court approval, Google settles its part in a suit over click fraud that also named other search engines and distribution partners. Under the proposal, eligible invalid clicks will be reimbursed in Google advertising credits up to $90 million.

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