/ Marketing

Content is key with SEO

Detailed product descriptions help retailers rank higher on Google, an IRCE speaker says.

Posted 03/28/2012Stefany MoorePost a comment

Related Searches:Copywriter | Seo | Google Panda

/ Marketing

IRWD 2012: Content gains in importance following a Google change

Developing a content strategy became a high priority at OneWayFurniture.com.

Posted 02/16/2012Kevin WoodwardPost a comment

Related Searches:Irwd | Seo | Amazon Conversion Rate

/ Marketing

‘Fresh’ is the new black: Google’s latest search change encourages updated content

Retailers hoping to boost search rankings need to keep sites from going stale.

Posted 11/04/2011Thad Rueter3 comments

Related Searches:Google Panda | Panda

/ E-Retailers

Price haggling isn’t just for car lots and flea markets anymore

A small e-retailer seeks fame and sales with a propose-your-own-price shopping tool.

Posted 08/12/2011Stefany Moore1 comments

/ Marketing

IRCE 2011 Report: Think like a Google engineer

Retailers need to understand how to adapt their sites to the search giant’s changing algorithm.

Posted 06/14/2011Zak StamborPost a comment

Related Searches:Panda | Google Panda

/ Marketing

An e-retailer digs out from a Google update

Google’s Panda update crushed traffic to OneWayFurniture.com, but the e-retailer rebounds.

Posted 05/16/2011Allison Enright1 comments

Related Searches:Google Panda | Onewayfurniture | Panda

Search smarts

Retailers need not fear Pandas and Penguins if smart content drives their SEO strategies.

Posted 01/03/2013Allison EnrightPost a comment

Related Searches:Extole | Zoostores | Panda

SEO Meets ASAP

Panda-taming search experts freshen up content to appease Google's new demands.

Posted 12/31/2011Thad RueterPost a comment