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Pat Dermody

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  • How should brands use wearables?

    / Mobile Commerce

    How should brands use wearables?

    Although a survey finds 70% of consumers interested in devices such as smartwatches say they are ready to interact with brands via a wearable device, retailers should exercise caution before flooding this new mobile market, analysts say.

    Posted 04/09/2015April DahlquistPost a comment

    Although a survey finds 70% of consumers interested in devices such as smartwatches say they are ready to interact with brands via a wearable device, retailers should exercise caution before flooding this new mobile market, analysts say.
  • / E-Commerce

    Five tips for unlocking the power of a digital retail circular

    Digital circulars are a powerful tool to connect with consumers in real time. Here are some ways to get more out of going digital with the traditional retail circular.

    Posted 07/07/2014Pat DermodyPost a comment

    Digital circulars are a powerful tool to connect with consumers in real time. Here are some ways to get more out of going digital with the traditional retail circular.
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