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  • Dropping a 20%-off promo drops mobile page load time by 29%

    / Mobile Commerce

    Dropping a 20%-off promo drops mobile page load time by 29%

    CVS offers an attractive carousel of rotating images on its m-commerce site home page. Dropping just one of the promotional images reduced page load time from 13.67 seconds to 9.67 seconds, according to the Keynote Mobile Commerce Performance Index.

    Posted 08/07/2014Bill SiwickiPost a comment

    CVS offers an attractive carousel of rotating images on its m-commerce site home page. Dropping just one of the promotional images reduced page load time from 13.67 seconds to 9.67 seconds, according to the Keynote Mobile Commerce Performance Index.

    Related Content:Keynote

  • Exclusive: Retailers’ product pages load even more slowly than home pages on smartphones

    / Mobile Commerce

    Exclusive: Retailers’ product pages load even more slowly than home pages on smartphones

    Inspired by an Internet Retailer study, responsive design site builder UniteU Technologies tested page load speed on smartphones for 26 retailer volunteers at the 2014 IRCE. Load times are deathly slow; more speed can lead to many more sales, UniteU finds.

    Posted 07/31/2014Bill SiwickiPost a comment

    Inspired by an Internet Retailer study, responsive design site builder UniteU Technologies tested page load speed on smartphones for 26 retailer volunteers at the 2014 IRCE. Load times are deathly slow; more speed can lead to many more sales, UniteU finds.

    Related Content:Responsive Design | Uniteu

  • Lean and light is the name of the game for Sears’ mobile site

    / Mobile Commerce

    Lean and light is the name of the game for Sears’ mobile site

    The chain retailer’s mobile commerce site tops the Keynote Mobile Commerce Performance Index for the third week in a row with a mixture of functionality and low page weight.

    Posted 06/12/2014AbCallardPost a comment

    The chain retailer’s mobile commerce site tops the Keynote Mobile Commerce Performance Index for the third week in a row with a mixture of functionality and low page weight.

    Related Content:Sears

  • Exclusive: If Rakuten could just shed a few pounds…

    / Mobile Commerce

    Exclusive: If Rakuten could just shed a few pounds…

    Rakuten.com Shopping trimmed the load time for its m-commerce site home page by 260 milliseconds to 8.27 seconds last week, according to the Keynote Mobile Commerce Performance Index. If it could just get the page’s weight down from 490 to around 200 kilobytes, it could shoot to the top of the index, Keynote says.

    Posted 05/29/2014Bill SiwickiPost a comment

    Rakuten.com Shopping trimmed the load time for its m-commerce site home page by 260 milliseconds to 8.27 seconds last week, according to the Keynote Mobile Commerce Performance Index. If it could just get the page’s weight down from 490 to around 200 kilobytes, it could shoot to the top of the…

    Related Content:Grainger | Rakuten

  • Consumers shift to faster wireless—and set the performance bar higher

    / Mobile Commerce

    Consumers shift to faster wireless—and set the performance bar higher

    Retailers benefit when consumers upgrade to faster wireless networks, such as 4G LTE, that greatly increase page load speeds—but high speeds also set the bar higher for mobile commerce site performance, Keynote says. The firm has made some speed adjustments to its weekly m-commerce index, exclusive to Internet Retailer.

    Posted 05/22/2014Bill SiwickiPost a comment

    Retailers benefit when consumers upgrade to faster wireless networks, such as 4G LTE, that greatly increase page load speeds—but high speeds also set the bar higher for mobile commerce site performance, Keynote says. The firm has made some speed adjustments to its weekly m-commerce index,…

    Related Content:Keynote

  • M-commerce sites can’t slow much during peak hours

    / Mobile Commerce

    M-commerce sites can’t slow much during peak hours

    When traffic is heaviest, m-commerce site page load times can slow by 20% from non-peak traffic periods, but no more, says mobile and web performance firm Keynote. TV retailer HSN maintains very consistent performance throughout the day, a key to it jumping up the weekly Keynote Mobile Commerce Performance Index.

    Posted 03/20/2014Bill SiwickiPost a comment

    When traffic is heaviest, m-commerce site page load times can slow by 20% from non-peak traffic periods, but no more, says mobile and web performance firm Keynote. TV retailer HSN maintains very consistent performance throughout the day, a key to it jumping up the weekly Keynote Mobile Commerce…

    Related Content:Keynote

  • GameStop chooses razzle-dazzle over speed

    / Mobile Commerce

    GameStop chooses razzle-dazzle over speed

    The chain retailer's corpulent m-commerce site home page is filled with features and looks great, but takes more than 13 seconds to load, far too long for restive smartphone shoppers, Keynote says. Sears' mobile home page loads in less than three seconds.

    Posted 01/30/2014Bill SiwickiPost a comment

    The chain retailer's corpulent m-commerce site home page is filled with features and looks great, but takes more than 13 seconds to load, far too long for restive smartphone shoppers, Keynote says. Sears' mobile home page loads in less than three seconds.

    Related Content:Keynote | Gamestop

  • Achieving optimal mobile performance requires ‘good housekeeping’

    / Mobile Commerce

    Achieving optimal mobile performance requires ‘good housekeeping’

    After the holiday rush, Best Buy’s m-commerce site was still programmed to include a holiday deal image—but the image no longer existed on the merchant’s servers. That created problems that could have been avoided, Keynote says.

    Posted 01/23/2014Bill SiwickiPost a comment

    After the holiday rush, Best Buy’s m-commerce site was still programmed to include a holiday deal image—but the image no longer existed on the merchant’s servers. That created problems that could have been avoided, Keynote says.

    Related Content:Mobile

  • Post-holiday rush slows m-commerce site page loads

    / Mobile Commerce

    Post-holiday rush slows m-commerce site page loads

    Nine of the top 10 sites on the Keynote Mobile Commerce Performance Index saw slower mobile page loads for the week ending Jan. 5 as shoppers looking for sales and spending gift cards kept the pressure on.

    Posted 01/08/2014Bill SiwickiPost a comment

    Nine of the top 10 sites on the Keynote Mobile Commerce Performance Index saw slower mobile page loads for the week ending Jan. 5 as shoppers looking for sales and spending gift cards kept the pressure on.

    Related Content:Keynote

  • A little heavy on the promotions maybe?

    / Mobile Commerce

    A little heavy on the promotions maybe?

    Mobile performance expert Keynote says mobile pages should weigh around 100 kilobytes for speedy page loads. Dell’s m-commerce site home page weighs 111 kilobytes. Oh, and 200 more kilobytes for promotional banners. Whoops.

    Posted 12/19/2013Bill SiwickiPost a comment

    Mobile performance expert Keynote says mobile pages should weigh around 100 kilobytes for speedy page loads. Dell’s m-commerce site home page weighs 111 kilobytes. Oh, and 200 more kilobytes for promotional banners. Whoops.

    Related Content:Keynote

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