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/ Marketing
Conversions climb at Little Nut Tree after site relaunch
Little Nut Tree Toys, a UK-based online retailer that sells traditional wooden toys, recently made tweaks to its site search and layout that are starting to make an impact on its bottom line.
Posted 05/05/2008Katie DeatschPost a comment
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/ E-Retailers
All Aboard Toys and Ty’s Toy Box become playmates
There will soon be a bigger toy e-retailer on the playground. Ty’s Toy Box and All Aboard Toys are merging to create what they say will be the largest online toy store specializing in merchandise tied to popular cartoon characters.
Posted 04/17/2008Katie DeatschPost a comment
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/ Technology
For pet owners’ online listening pleasure, toys make noise
Using MP3 technology, Drs. Foster & Smith has launched a section of its web site featuring the sounds pet toys make. Clicking on a Listen link launches a Windows media player on the user’s computer, which reproduces the sound.
Posted 08/29/2006Kurt PetersPost a comment
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/ Technology
E-retailer gets a hobby: Nailing new niches
Pure-play HobbyTron.com is adding categories and products with the aim to lift sales from $8 million to $50 million in five to seven years.
Posted 06/12/2006Kurt PetersPost a comment
Related Searches:Hobbytron
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/ E-Retailers
Toys “R” Us posts January through June online sales of $126 million
For the first half of 2005, web sales totaled $126 million, up 21.2% compared to $104 million for the period January through June in 2004. The web represented 3% of total first-half sales of $4.2 billion.
Posted 10/05/2005Mark BrohanPost a comment
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All Aboard Toys acquires certain assets from AnneMail
All Aboard Toys, which operates the toy site AllAboardToys.com, has acquired competitor AnneMail for an undisclosed price.
Posted 03/29/2005Kurt PetersPost a comment
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/ Marketing
A simpler design boosts conversion rates at AllAboardToys.com
AllAboardToys.com has found simplicity and speed work when it comes to increasing sales at its web store. Since the toy retailer debuted a new web site that executives say makes searches easier and speeds up results, conversion rates have doubled.
Posted 10/20/2004Kurt PetersPost a comment
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/ Technology
Hasbro.com re-launches
Hasbro.com has re-launched with a new gift-finder with suggestions based on age, toy category and retail price; video demonstration technology from Vendaria; and new search results that link to retail sites.
Posted 11/25/2002Kurt PetersPost a comment
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/ Technology
Car Toys takes to the web for sales training
Car Toys, retailer of auto sound systems, has signed with Knowledge Anywhere to develop a web-based training program for 1,100 employees in 51 locations.
Posted 11/05/2001Internet RetailerPost a comment
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Execs R Us
Toysrus.com has hired four executives to drive the toy retailer's Internet strategy. New vice presidents are Michael Blancone, who also is chief logistics officer, responsible for three fulfillment facilities with 2 million square feet; Ray Arthur, finance and administration; Jim Brownell, information technology; and David Braxton, customer service. Blancone most recently was at Reebok's Greg Norman Division. Arthur was vice president, controller...
Posted 01/19/2001Don DavisPost a comment
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