/ Technology

Click fraud rose slightly in Q4

Although click fraud saw a slight uptick in the Q4, the click fraud rate was the lowest Q4 rate in three years, says Click Forensics.

Posted 01/19/2010Zak StamborPost a comment

/ E-Retailers

GameStop promotes supply chain exec to lead global operations

GameStop has promoted Michael Mauler to executive vice president of GameStop International. He will lead operations in 15 countries outside of North America.

Posted 01/11/2010Zak StamborPost a comment

/ E-Retailers

Borders’ new marketing chief will head up e-commerce for now

Borders has named Bill Dandy as its senior vice president of marketing. Dandy will oversee the company’s affiliate, e-mail, direct and search engine marketing, as well as Internet and print advertising, public relations and social media efforts.

Posted 11/23/2009Zak StamborPost a comment

/ Technology

Borders boosts its rewards program membership by 23%

Since launching its e-commerce site a year ago, multichannel bookseller Borders has expanded its number of Borders Rewards program members by 23% to more than 32 million, the retailer says.

Posted 05/06/2009Paul DemeryPost a comment

/ Marketing

Even in a unified Europe, cross-border e-commerce remains a struggle

While 33% of Europeans shopped online in 2008, up from 27% in 2006, the proportion shopping at web sites outside of their home countries increased only from 6% to 7% according to a new European Union report.

Posted 03/10/2009Katie DeatschPost a comment

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/ Technology

iovation reports stopping 3.5 million fraudulent activities in 2008

The fraud and abuse prevention company uses device reputation technology to identify computers that have been associated with fraud or abuse in the past and block transactions.

Posted 02/19/2009Paul DemeryPost a comment

Related Searches:Iovation

/ Technology

Retail industry group names government relations exec

The Retail Industry Leaders Association named John Emling senior vice president, government relations. Emling will manage the association’s federal government affairs and political outreach programs.

Posted 02/13/2009Katie DeatschPost a comment

/ E-Retailers

Bluefly visitors like Michelle Obama’s dress and dig Sarah Palin’s shades

The online fashion retailer conducted four polls leading up to Tuesday’s elections, part of its strategy of engaging its affluent audience of fashion-conscious women. A tie-in with TV show Gossip Girl also has helped boost the buzz around Bluefly.

Posted 11/06/2008Katie DeatschPost a comment