Close

Top Stories From This Week

Previous Next

Production

Advertisement

Advertisement

Advertisement

Advertisement

Advertisement

Advertisement

1 - 7 of 7 Results

  • CafePress seeks holiday help

    / E-Retailers

    CafePress seeks holiday help

    The retailer plans to triple the size of the workforce at its production facility.

    Posted 11/01/2013Zak StamborPost a comment

    The retailer plans to triple the size of the workforce at its production facility.
  • / Marketing

    Ice.com sees product videos in a new light

    To improve its product page design, Ice.com has begun to phase out static images and introduce product description videos for each piece of merchandise. The move has helped Ice.com to reduce its monthly product return rate from 12% to under 9%.

    Posted 12/02/2009Mark BrohanPost a comment

    To improve its product page design, Ice.com has begun to phase out static images and introduce product description videos for each piece of merchandise. The move has helped Ice.com to reduce its monthly product return rate from 12% to under 9%.

    Related Content:Ice

  • / Marketing

    If the shoe fits, videotape it

    With product videos on Shoeline.com boosting conversion by 44% in a test, the retailer plans to expand the program this fall.

    Posted 08/22/2008Katie EvansPost a comment

    With product videos on Shoeline.com boosting conversion by 44% in a test, the retailer plans to expand the program this fall.
  • / Marketing

    Altrec.com launches interactive product pages to boost holiday sales

    A new interactive product viewer page at sports apparel and gear retailer Altrec.com is showing double-digit percentage increases in conversion rates, the retailer says.

    Posted 10/30/2003Paul DemeryPost a comment

    A new interactive product viewer page at sports apparel and gear retailer Altrec.com is showing double-digit percentage increases in conversion rates, the retailer says.
  • / Technology

    What’s a moving picture worth? About 19%, eBags finds

    In a classic marketing A/B test, sales were 19% higher for eBags` Professional 22 Upright bag when shoppers were presented with an option to view an online pop-up video product demonstration vs. when they did not receive the option.

    Posted 06/13/2003Kurt PetersPost a comment

    In a classic marketing A/B test, sales were 19% higher for eBags` Professional 22 Upright bag when shoppers were presented with an option to view an online pop-up video product demonstration vs. when they did not receive the option.
  • / Press Release

    New names, new faces, and new markets for Easy2

    Cleveland, Ohio. August 2001 -- Easy2.com announces the unveiling of its new name, Easy2 Technologies. This new name reflects the company’s recent successful shift from being a branded consumer destination site to a B-B-C (business-to-business-to-consumer) tutorial provider. A nationwide leader in developing and distributing animated instructional materials, Easy2 Technologies offers three unique products: How-to Tutorials, DemonstraVISION, and...

    Posted 08/22/2001

    Cleveland, Ohio. August 2001 -- Easy2.com announces the unveiling of its new name, Easy2 Technologies. This new name reflects the company’s recent successful shift from being a branded consumer destination site to a B-B-C (business-to-business-to-consumer) tutorial provider. A nationwide leader…
  • / Technology

    HomeDepot.com starts selling in 48 states

    Throughout April, HomeDepot.com has gradually expanded its online product offerings to serve 48 states. It offers a different mix of products in different regions.

    Posted 04/26/2001Kurt PetersPost a comment

    Throughout April, HomeDepot.com has gradually expanded its online product offerings to serve 48 states. It offers a different mix of products in different regions.

Advertisement

Advertisement