/ Marketing

Sharpening e-retail with videos

Sharpmen.com changed its business model based on product videos.

Posted 01/21/2013Allison EnrightPost a comment

Related Searches:Video | Video Conversion | Average Conversion Rates

/ Marketing

How BH Cosmetics has attracted nearly 5 million YouTube views

The online-only beauty retailer analyzes what shoppers respond to.

Posted 06/22/2012Zak StamborPost a comment

Related Searches:Cosmetics Online Sales | Bh Cosmetics

/ Marketing

A better retail look via online video

Nyx Cosmetics gains more than 23 million views of makeup-related videos.

Posted 06/21/2012Allison EnrightPost a comment

Related Searches:Youtube

/ Technology

IRCE 2012 Report: Turning massive web content into gold

Lumens.com and Healthy Directions tell how to capitalize on content.

Posted 06/06/2012Paul DemeryPost a comment

Related Searches:Lumens | Newsletter

/ Marketing

Dazadi.com redesigns in a flash

An aggressive deadline helped the e-retailer focus on essentials, an IRCE speaker says.

Posted 05/09/2012Allison EnrightPost a comment

/ Marketing

JewelMint.com gets ‘The Look’

The trendy jewelry e-retailer launches an online film series and national TV ad campaign.

Posted 01/13/2012Allison EnrightPost a comment

Related Searches:Beachmint

/ Technology

Online, packaging can make a difference for consumers

Viewing packaging graphics and structure influences online buying, a report says.

Posted 01/13/2012Paul Demery3 comments

/ Marketing

Retailers need to prepare for the online video wave

An IR design conference speaker will explain how to create compelling video content.

Posted 01/13/2012Mary Wagner2 comments

Related Searches:Product Video