/ Technology

A tasty promotion nets more than 420,000 QR code scans

The Taco Bell/MTV offer tops the charts for campaigns run by Scanbuy.

Posted 11/09/2011Kevin Woodward1 comments

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/ Technology

Walgreens uses 2-D bar codes in a teen sex education program

The retailer is using the tools teens know, it says, to deliver a serious message.

Posted 11/09/2011Kevin WoodwardPost a comment

/ Technology

QR codes take to the road

Nissan adorns window stickers with the mobile commerce-ready bar codes.

Posted 08/08/2011Kevin WoodwardPost a comment

/ Technology

Nutri-Lawn plants its mobile marketing seed

The lawn care company offers shoppers a coupon via 2-D bar codes.

Posted 07/05/2011Kevin Woodward1 comments

/ Technology

Mobile and social combine in a Bay Area promotion

A Verizon dealer gives away free smartphones in a contest involving Facebook.

Posted 06/22/2011Bill SiwickiPost a comment

/ Technology

IRCE 2011 Report: Getting a handle on mobile commerce

GourmetGiftBaskets.com and PacSun achieve results with their mobile strategies.

Posted 06/15/2011Stefany MoorePost a comment

/ Marketing

Macy’s adds star power to mobile commerce

The department store is using text messages and bar codes to promote its brands.

Posted 02/28/2011Katie DeatschPost a comment

/ Marketing

Fandango brings movie tickets to a new mobile screen

The movie ticket retailer is now featuring a commerce-enabled iPad app.

Posted 12/22/2010Katie DeatschPost a comment

/ Marketing

Speakers call out winners and works in progress among mobile apps

Amazon, Best Buy and Target apps stand out for simplicity and convenience, experts say.

Posted 10/13/2010Mary WagnerPost a comment

Taking it to the streets

Wal-Mart and Procter & Gamble embrace scan-and-shop mobile commerce in street effort.

Posted 07/02/2012Katie DeatschPost a comment