/ Technology

M-commerce vendor Augme Technologies raises $6.6 million in a stock sale

Augme has worked with such retailers as Macy’s on mobile marketing campaigns.

Posted 01/31/2013Katie DeatschPost a comment

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/ Technology

Smartphone owners want more mobile information in stores

Half have made m-commerce purchases between $100 and $999, a study finds.

Posted 12/31/2012Bill SiwickiPost a comment

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/ Technology

Caché entices in-store shoppers with an iPhone app

It gives geo-targeted notifications and product information via barcode scans.

Posted 12/28/2012Amy DustoPost a comment

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/ Technology

Taco Bell reconnects with younger consumers via mobile

Marketing campaigns for that audience use 2-D bar codes and augmented reality tools.

Posted 10/12/2012Allison EnrightPost a comment

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/ Technology

Peapod launches 100 virtual grocery stores in commuter rail stations

Consumers scan bar codes with their mobile devices to fill their carts.

Posted 10/02/2012Bill SiwickiPost a comment

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/ E-Retailers

Marks & Spencer spends $400 million on web projects

The U.K. chain tests free Wi-Fi in stores and giving staff iPads.

Posted 09/07/2012Post a comment

/ Technology

Cataloger plants mobile seeds to reduce expenditures

Appleseed’s launches three m-commerce sites in time for Postal Service offer.

Posted 07/26/2012Bill SiwickiPost a comment

/ Technology

Taco Bell offers a large m-commerce menu

Be innovative and distinct, advises a Taco Bell executive and MMCF 2012 speaker.

Posted 07/20/2012Bill SiwickiPost a comment

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