Relationship marketing

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1 - 10 of 68 Results

  • / Press Release

    LoyaltyOne Appoints Vice President, Adds Four Team Leaders to Support Expanding Roster of International Clients

    TORONTO (April 8, 2010) - LoyaltyOne Consulting today announced the promotion of Dennis Armbruster to the newly created position of Vice President, plus the addition of four senior-level executives, as it bolsters its ranks following the signing of four major clients this year. LoyaltyOne Consulting, a leading expert in customer loyalty strategies, designs customized solutions for Fortune 1000 brands. With almost 30 years of experience, its...

    Posted 04/12/2010

    TORONTO (April 8, 2010) - LoyaltyOne Consulting today announced the promotion of Dennis Armbruster to the newly created position of Vice President, plus the addition of four senior-level executives, as it bolsters its ranks following the signing of four major clients this year. LoyaltyOne…
  • / Press Release

    Club Med: a 40% increase in web-generated sales

    MONTREAL, February 17, 2010 - In the past year, Club Med North America (Canada, United States) has seen its web-generated sales jump by 40%. Plus its “click to book” ratio (the proportion of Internet users who buy a trip after having clicked on a link in an email) is 2.5 times higher than it used to be. Behind this performance is Pheromone, which has been guiding Club Med in optimizing its relationship marketing for the past year. The agency’s...

    Posted 02/22/2010

    MONTREAL, February 17, 2010 - In the past year, Club Med North America (Canada, United States) has seen its web-generated sales jump by 40%. Plus its “click to book” ratio (the proportion of Internet users who buy a trip after having clicked on a link in an email) is 2.5 times higher than it…
  • / Press Release

    Tourism Industry Turns to Email Marketing as Travelers Begin to Spend Again

    Silverpop helps savvy marketers reach price-conscious travelers ATLANTA, Jan. 21, 2010- As consumer travel spending begins to slowly rebound, travel marketers are shifting more of their advertising dollars toward interactive channels such as email marketing in order to maximize ROI and engage vacationers carefully researching for the best deals. As a result, Silverpop®, the world`s only provider of both email marketing and marketing automation...

    Posted 01/21/2010

    Silverpop helps savvy marketers reach price-conscious travelers ATLANTA, Jan. 21, 2010- As consumer travel spending begins to slowly rebound, travel marketers are shifting more of their advertising dollars toward interactive channels such as email marketing in order to maximize ROI and engage…
  • / Press Release

    Loyalty 360 Announces Strategic Partnership with Mocapay

    CINCINNATI, OH. January 14, 2010 -- Loyalty 360, the Loyalty Marketer’s Association today announced its partnership with Mocapay, provider of the only mobile experience platform that supports integrated mobile payments, marketing, and distribution at point-of-sale. Mocapay has created a new channel to help retailers broaden their gift and loyalty programs by mobilizing sales and marketing to reach customers anytime, not just at the point of sale,...

    Posted 01/20/2010

    CINCINNATI, OH. January 14, 2010 -- Loyalty 360, the Loyalty Marketer’s Association today announced its partnership with Mocapay, provider of the only mobile experience platform that supports integrated mobile payments, marketing, and distribution at point-of-sale. Mocapay has created a new…
  • / Press Release

    Retailer Cigars International Selects CognitiveDATA’s IntelliBASE Marketing Solution

    Little Rock, Ark. – January 4, 2009 – CognitiveDATA, a wholly owned subsidiary of Merkle that develops data quality innovations that ensure the accuracy of mail files and eliminate waste in direct mail programs, announced that Cigars International, the country’s fastest growing online and direct marketer of fine cigars, gifts, and accessories, is the latest catalog marketing company to select IntelliBASE as their direct marketing platform....

    Posted 01/05/2010

    Little Rock, Ark. – January 4, 2009 – CognitiveDATA, a wholly owned subsidiary of Merkle that develops data quality innovations that ensure the accuracy of mail files and eliminate waste in direct mail programs, announced that Cigars International, the country’s fastest growing online and…
  • / Press Release

    CognitiveDATA Relocates Headquarters Within Little Rock to Accommodate Continued Growth and Expansion

    LITTLE ROCK, Ark.--CognitiveDATA, a wholly owned subsidiary of Merkle that develops data quality innovations that ensure the accuracy of mail files and eliminate waste in direct mail programs, announced the relocation of the company’s headquarters into a newly redesigned and renovated office space located in the heart of Little Rock’s historic River Market District. CognitiveDATA’s new office is located in the Museum Center Building at 500...

    Posted 12/07/2009

    LITTLE ROCK, Ark.--CognitiveDATA, a wholly owned subsidiary of Merkle that develops data quality innovations that ensure the accuracy of mail files and eliminate waste in direct mail programs, announced the relocation of the company’s headquarters into a newly redesigned and renovated office…
  • / Press Release

    American Sale Selects Knotice`s Concentri EmailPlus For Relevant And Triggered Retail Email Marketing

    American Sale To Use Knotice’s Concentri® EmailPlus for Automated, Triggered Email Marketing and Improvements in Message Relevance AKRON, OH - August 18, 2009 - Knotice Ltd., a provider of software and services that maximize the ROI of direct digital marketing through process automation, increased relevance, and improved performance, today announces home recreation superstore American Sale has selected Knotice’s Concentri® EmailPlus to improve...

    Posted 08/18/2009

    American Sale To Use Knotice’s Concentri® EmailPlus for Automated, Triggered Email Marketing and Improvements in Message Relevance AKRON, OH - August 18, 2009 - Knotice Ltd., a provider of software and services that maximize the ROI of direct digital marketing through process automation,…
  • / Press Release

    RateVoice Takes Online Reviews To A Whole New Social Level

    A New Social Review System for Companies That Understand the Value of Customer Interaction to Elevate Sales TORRANCE, Calif. (August 5, 2009) - Ecommerce businesses that have yet to incorporate an online ratings and review platform may be losing out on potential sales. The belief that these systems are too time consuming, difficult or costly to install and maintain is no longer valid. Today, RateVoice launches a new customer ratings and review...

    Posted 08/07/2009

    A New Social Review System for Companies That Understand the Value of Customer Interaction to Elevate Sales TORRANCE, Calif. (August 5, 2009) - Ecommerce businesses that have yet to incorporate an online ratings and review platform may be losing out on potential sales. The belief that these systems…
  • / Press Release

    StrongMail Launches StrongSurvey Via New Partnership with SensorPro

    Partnership with Ireland-based SensorPro to enable email marketers to collect customer survey data for remarketing and targeted promotions Redwood City, Calif., April 14, 2009 - StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today announced the launch of its new StrongSurvey online survey tool, powered through a new partnership with SensorPro. Based in Limerick, Ireland,...

    Posted 04/16/2009

    Partnership with Ireland-based SensorPro to enable email marketers to collect customer survey data for remarketing and targeted promotions Redwood City, Calif., April 14, 2009 - StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today…
  • / E-Retailers

    Vitamin Shoppe boosts e-commerce chief to lead corporate marketing

    Lou Weiss has been named chief marketing officer of The Vitamin Shoppe. He moves into the newly created job from his position as vice president of Vitamin Shoppe Direct. He will continue to be responsible for the direct-to-consumer business.

    Posted 01/16/2009Paul DemeryPost a comment

    Lou Weiss has been named chief marketing officer of The Vitamin Shoppe. He moves into the newly created job from his position as vice president of Vitamin Shoppe Direct. He will continue to be responsible for the direct-to-consumer business.

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