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  • Kroger adds Vitacost.com to its shopping cart for $280 million

    / E-Retailers

    Kroger adds Vitacost.com to its shopping cart for $280 million

    The supermarket chain is buying Vitacost.com, a web-only retailer of vitamins, supplements and diet products. Kroger, which only delivers online orders in Denver, earlier this year purchased Harris Teeter, which enables consumers to order online for pick-up in 154 stores.

    Posted 07/02/2014Bill BriggsPost a comment

    The supermarket chain is buying Vitacost.com, a web-only retailer of vitamins, supplements and diet products. Kroger, which only delivers online orders in Denver, earlier this year purchased Harris Teeter, which enables consumers to order online for pick-up in 154 stores.

    Related Content:Vitacost

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