/ Technology

Consumers will soon open most e-mail on mobile devices

Mobile e-mail will reign this year, a new study predicts.

Posted 05/01/2012Katie DeatschPost a comment

Related Searches:Exacttarget

/ Marketing

Getting rid of the red “x” box in e-mail

The little red “x” no longer marks the spot in most e-mail sent by Ice.com.

Posted 04/25/2012Paul DemeryPost a comment

/ Technology

E-mail services provider Return Path buys OtherInbox

Consumers use OtherInbox to organize messages from retailers and social networks.

Posted 01/17/2012Thad RueterPost a comment

/ Marketing

One in five e-mail messages never reaches the inbox, report says

Messages sent to U.S. and Canadian inboxes, however, are most likely to be delivered.

Posted 09/26/2011Allison EnrightPost a comment

/ Marketing

Return Path launches new way to sink phishers

A new service helps e-mail marketers clear their customers’ inboxes of phishing fraud.

Posted 03/24/2011Paul DemeryPost a comment

/ Marketing

Many retailers keep sending e-mails to consumers who don’t open them

That’s because retailers fail to learn how to change that behavior.

Posted 08/24/2010Katie DeatschPost a comment

Related Searches:Bed Bath And Beyond

Delivered and opened

Simple but effective tactics help retailers get their e-mails read by consumers.

Posted 03/01/2013Bill SiwickiPost a comment