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/ Technology
Ralph Lauren’s Rugby tosses a second ball into the mobile commerce scrum
The young adults apparel retailer has launched an iPhone app that enables shoppers to customize their own rugby shirts, polo shirts, sweaters and other products. This app follows Rugby’s m-commerce site, and both enable shopping and purchasing.
Posted 09/11/2009Katie DeatschPost a comment
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/ Technology
Ralph Lauren likes the sound of RalphLauren.com
Ralph Lauren is officially changing the name of its web site to RalphLauren.com from Polo.com to reflect the wider assortment of merchandise available online. The company also plans to take customer service for the web site in house.
Posted 08/15/2007Mark BrohanPost a comment
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Polo Ralph Lauren brings interactive window shopping to Chicago
Polo Ralph Lauren today launched interactive window shopping—in which customers can shop from outside the store using a touch screen—at its Michigan Avenue flagship store in Chicago. Polo pioneered the concept in New York.
Posted 11/20/2006Kurt PetersPost a comment
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Polo hits the web
Ralph Lauren's Polo.com is slated to debut this weekend with an initial base of some 600,000 registered shoppers who've signed up for the site online since Lauren announced plans to launch an e-commerce site last February. The site is the creation of Ralph Lauren Media, which was formed early last year with the 25% backing of network NBC to develop polo-branded media properties for the Internet, book publishing, television and feature film...
Posted 01/19/2001Don DavisPost a comment
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/ Focus on Mobile Commerce
An m-commerce page in 3.18 seconds
Retailers take note: That’s how fast Walmart.com’s mobile home page is loading.
Posted 09/20/2010Bill Siwicki1 comments
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/ Press Release
Polo Ralph Lauren Extends Long-Term E-Commerce Partnership with GSI Commerce
Leading Premium Lifestyle Brand Will Continue Online Success Through Relationship with GSI KING OF PRUSSIA, Pa., June 16, 2008 – Polo Ralph Lauren Corporation (NYSE: RL), and GSI Commerce Inc. (Nasdaq: GSIC), today announced a five-year extension to their long-term e-commerce Web technology agreement. GSI, a leading provider of e-commerce and multichannel solutions, will continue to provide Polo Ralph Lauren with e-commerce technology solutions...
Posted 06/17/2008
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