/ Technology

Forget clipping, how about clicking coupons?

Forget the stereotype of the coupon-clipper as a penny-pinching old lady snipping bargains out of the Sunday paper. The new crop of coupon clippers is young, affluent and wired. And Web sites offering coupons are increasingly becoming one of the most popular shopping categories on the Internet. Virtual coupon Web sites offer consumers free deals they can clip and print for both online and bricks-and-mortar stores in a wide variety of products,...

Posted 01/19/2001Don DavisPost a comment

/ Technology

Coupon clippers hit the Net

According to a recent study conducted by NPD Online Research, Port Washington, N.Y., nearly one-third of Internet users are pointing and clicking their way to savings via online coupons. The firm says 30% of Web shoppers used online coupons in October, compared with 23% six months ago. Of the 3,125 survey respondents, 59% said they were aware of online coupons versus 49% in March. The study found that 39% of respondents had obtained coupons,...

Posted 01/19/2001Don DavisPost a comment

Double Duty

CoolSavings may be best known for its online coupons. What it’s really delivering is customer data about multi-channel shopping behavior.

Posted 04/02/2004Internet RetailerPost a comment

Once just a fad, online coupons are catching on big with retailers and shoppers

Although the Internet was expected to revolutionize many things, coupon clipping wasn’t necessarily one of them. Yet today’s bargain hunters are finding plenty of reasons to reach for their virtual scissors. Web sites offering coupons and other incentive programs are suddenly one of the hottest e-commerce trends. CoolSavings Inc. and Valupage.com, two of the most popular places for coupons, ranked among the top 15 retail sites for holiday traffic...

Posted 12/26/2000Don DavisPost a comment