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/ E-Retailers
Scholastic.com launches a virtual book club
The children’s book publisher will debut a mobile gaming app and a Facebook page.
Posted 04/08/2011Stefany MoorePost a comment
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/ Marketing
Shoe retailer Journeys steps into location-based mobile marketing
Journeys is the first retailer to deploy the Scvngr location-based mobile app.
Posted 08/11/2010Katie DeatschPost a comment
Related Searches:Genesco
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Screen to Store
Retailers look to mobile marketing programs to nudge window shoppers into stores.
Posted 10/01/2010Katie DeatschPost a comment
Related Searches:Joss And Main
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